Why every business should opt for VoIP telephony now

With 500,000 business users moving away from legacy telephony systems every year, Voice over Internet Protocol (VoIP) telephony is expected to have made the traditional ISDN market extinct by 2025.

Put simply, VoIP delivers telephone services through your internet connection rather than the traditional way of landline and phone company. Generally, you can expect to be able to keep your existing office numbers if you decide to move to a VoIP telephony system.

VoIP requires a reasonably fast and reliable internet connection. Improvements in internet speeds and network reliability in recent years, whether fibre broadband like FTTP or FFTC, or the alternative broadband options available in areas that fibre broadband has not yet reached, make this feasible for the majority of UK businesses.

VoIP is low cost

Purchasing and installing, or even simply extending or upgrading legacy hardware for a traditional telephony system will very likely cost you much more than a complete new VoIP telephone system. Many VoIP systems come with a free or inclusive call package, which would be an additional cost factor for every legacy system.

VoIP is rapidly scalable

As soon as you’re in a position where you wish to scale your business up or down, whether that includes staff changes or opening, moving, or closing entire sites, and your communications system needs to keep pace, the adaptability of VoIP is unchallenged: You can usually add or remove devices and virtual lines on demand and without intrusive hardware installation or taking out additional contracts.

VoIP offers many features that help you with compliance

Complying with the ever-changing financial and data protection regulations – especially relevant from 2018 MiFID II and GDPR – can be challenging. Many VoIP telephone systems include nifty features that help you record and store voice data in a compliant manner.

VoIP is ideal for outbound sales teams and call centres

Call monitoring is essential for anyone whose business depends on outbound sales campaigns. Many VoIP telephony solutions include features that allow detailed tracking of outbound calls on user or site level, as well as recording for training purposes.

VoIP can be integrated with your CRM

Seemless integration of your communication system with you the CRM of your choice allows even small businesses to provide enterprise-worthy, efficient customer service. From dialing numbers directly from your CRM, to automatically logging calls against a record and identifying the caller, integrating your phone system with your CRM promises many quick wins for call handling and data logging.

All in all, VoIP makes it easier and more cost effective to manage all your telephony and makes an enterprise grade range of functionality accessible for SMEs. Be aware that the available options for VoIP telephony can differ quite significantly. Typical differentiators to watch out for are:

  • Pricing (and what of the below is included, or if additional charges occur)
  • Call Bundle
  • Functionality (such as hunt groups, voicemail to email, auto-attendants, call analytics)
  • Hardware (such as the quality and functionality of handsets)
  • Voice quality
  • Available plugins and integrations
  • Flexibility of the contract terms
  • Access to an admin portal for online management of the service
  • Training
  • Service scope and quality (e.g. on-site installation)

If you would like to be on the safe side and get some expert advice before you commit, eyebright can consult you on VoIP telephony and give you independent recommendations for the best system for your business. Simply give us a call on 0141 212 8909 or provide your contact details to request a call back.

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